by Joe Spake on February 25, 2012
[Joe Spake Weblog Blast from the Past -Originally posted October 4, 2009 - and not much has changed] Recently I attended a brainstorming session sponsored by a local business to help the decision maker decide how to move forward with the organization’s implementation of Social Media. The decision maker had little more that a conversational [...]
by Joe Spake on January 23, 2012
According to eMarketer, US spending on online advertising will exceed spending on print advertising for the first time in 2012, and the trend will continue as advertisers find more value online. Online advertising spending in 2012 is predicted at $39.5 Billion, compared to $33.8 Billion for all print advertising. By 2016, the projection is $62B [...]
by Joe Spake on December 23, 2011
UPS came up with this catchy holiday jingle. When its planes in the sky for a chain of supply that’s logistics. When the parts for the line come precisely on time that’s logistics. A continuous link that is always in sync that’s logistics. There will be no more stress ’cause you’ve called UPS, that’s logistics. It’s [...]
