In my prior post about RSS, we introduced the concept of RSS and RSS readers.  Hopefully, you have had a chance to look at the Google Reader, and perhaps you are starting to develop an interesting list of subscriptions.  In this post we will look at some business possibilities for your RSS subscriptions:

Personal knowledge

Want to sound like you know what you are talking about in a discussion of current events?  Want an edge in a debate about industry specific topics.  Want to share what the thought leaders are talking about or  be the person who always has the most interesting stories?  Have that knowledge served up to you 24/7 – just subscribe to the right stuff.

Here are a few examples:

Interesting and unusual  stories:  Try MentalFloss, The Smoking Gun, Neatorama, and LifeHacker.

Keep up with the thought leaders:  Brian Solis, Chris Brogan, and Seth Godin, just to name a few.

News (local to worldwide) :  From Fox to Al Jazeera, you can subscribe to any spin on the news that interests you.  Just Google what you are looking for

Profession Specific:  In my case, it’s Real Estate:  Check out some of the better and more famous real estate bloggers:  Jim Klinge, Missy Caulk,  and Tom Royce,  to learn about good real estate blogging.  Check  Agent Genius,  Agency Logic and Housing Wire for real estate news.   Search [your profession] +[ blogs]  (without brackets) to get started with a list for your industry.

Technology:  Tech Crunch and Mashable.

Get the picture?  There are millions of feeds out there.  Don’t just use my example list.  Always be on the lookout for good content.   One great source is the links posted by your Twitter and Facebook friends. Continue reading →