My brain is near the explosion threshold trying to process the discussion last night with Tara Hunt, Bill Wendell, Todd Barnard, and others on VRM – Vendor Relationship Marketing. Write it in your little notebook and Google it, because you will be hearing a lot about it sooner than you expect.
Now or soon, instead of us trying to influence and woo customers, they will be pre-qualifying us. Turn the world upside down and shake well!
Embrace the Chaos!