The 2008 report Realtor Technology Survey has just been released.
Some interesting results:
33% of respondents participate in some kind of social networking for business purposes, including blogging, social networking sites like Facebook and LinkedIn. The numbers drop sharply when broken down to daily users.
75% prefer Internet Explorer, 14% prefer Mozilla Firefox.
5% use Twitter on a daily basis, 10% use Facebook on a daily basis.
Is a social media presence important in your choice of a Realtor?
Have you Googled your Realtor lately?
All the presenters, gurus and pundits are talking about social media at the REALTOR convention. So what happens next with Realtors using social media? It will be interesting to watch.
Here is the way some Realtors think: I put my picture and full 24/7 contact information, everywhere – cards, newspaper ads, magnets, and all over my car. I sit open houses in subdivisions in the middle of nowhere, and advertise that I am there alone for specific hours, but I don’t use Facebook because it violates my privacy.
Yes, it will be very interesting to see how Realtors adopt, and adapt to social media.