guru

The Social Media Guru

by Joe Spake on February 25, 2012

[Joe Spake Weblog Blast from the Past -Originally posted October 4, 2009 - and not much has changed] Recently I attended a brainstorming session sponsored by a local business to help the decision maker decide how to move forward with the organization’s implementation of Social Media.  The decision maker had little more that a conversational [...]

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Human aggregators – the latest magic bullet?

by Joe Spake on February 13, 2010

Everyone’s looking for a magic bullet to conquer social media, leverage Web 2.0 to their advantage, dominate the digital marketplace, and further their self-described expert/guru status.  This seems to be especially prevalent with the late adopters in RE.net ( the real estate cool kids of Web 2.0),  but I see traces of the magic bullet [...]

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Chess and social media – just sayin’

by Joe Spake on February 2, 2010

There are only 6 different chess pieces -King, Queen, Rook, Bishop, Knight, and Pawn, each with a specific function.  A person of normal intelligence, even a very young person, can learn the mechanics and rules of the game in less than an hour.  But play me in chess, even if you are a kindergartner, and [...]

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