UPS came up with this catchy holiday jingle.
When its planes in the sky for a chain of supply that’s logistics.
When the parts for the line come precisely on time that’s logistics.
A continuous link that is always in sync that’s logistics.
There will be no more stress ’cause you’ve called UPS, that’s logistics.
It’s a pretty high impact ad. We hear the word logistics more often these days than we used to, especially here in Distributionville, Memphis, Tennessee. Bottom line: Logistics is Getting Stuff There – from origin to destination. So here is my holiday logistics story.
Time Line
December 3 – I sent some .jpg files to Snapfish for normal 4×6 prints, requesting standard shipping. I like Snapfish; they are efficient, quick, inexpensive and produce good quality prints. In this case, though, it took them 10 days in the lab.
December 13 – Snapfish turned my completed order over to Streamlite (a logistics company). Streamlite tracks the packages they handle. The best I can tell. They find the best shipping solutions for companies like Snapfish (That’s Logistics!). According to Streamlite’s tracking, my package arrived in Memphis 2 days later.
December 15 – Scan reads Location: “Jet Cove Annex 381” “Activity: Accepted by USPS”. Obviously the package had made it to Memphis. There are 2 notes under the scan info: “Expect delivery in 2-4 business days.” and No further events will be provided for this package.” Might as well have said, “not our problem anymore.”
December 19 – Began to look real hard for the package. Asked a USPS employee, who didn’t seem familiar with the Streamlite process. Another USPS employee referred me to USPS.com. After a number of emails to Snapfish, they refunded my order.